Make Your Recruiting Interactive with Web Commercials!
With the competition for top talent becoming more fierce every day, employers need to find ways to have their open positions stand out from all the noise. One way to do this is to make your recruiting efforts more interactive.
Adding interactive & visual content to your recruiting process is a great way to not only get noticed by top talent but provides a unique opportunity to promote and educate these candidates on why your company is the one they need to work for.
What is a Web Commercial?
A Web Commercial is a marketing tool that allows you to leverage any media type to better sell your company & specific job opportunity. It could be a strategic banner Ad, a custom powerpoint presentation, an Audio message, or a full blown video Ad. Our technology provides the central repository of your media content, and then converts everything to the web standard Flash Format. We then deliver your multi-media commercial via all your marketing channels such as job boards, social networking sites, email campaigns and more.
Why do I need a Web Commercial?
Job Descriptions aren't marketing tools
Recruiting has shifted to a specialized marketing role. Companies are increasingly aware that if you want to reach the best talent, you can't just post a job description on a job board. With the popularity of social networking sites such as Twitter, Facebook and LinkedIn...it's becoming easier than ever to reach out to the "right" prospect for your company. Job Descriptions, however, are a poor marketing tool.
Web commercials deliver more prospects
Recruitment Marketing is about getting people to engage with your company, your brand, and your unique job opportunities. Multi-Media Web Commercials will help you engage and convert the passive candidate into a new marketing contact and ultimately into a new applicant.
How do we use Web Commercials?
Make a good first impression
A web commercial is the perfect way to engage with users through every communication channel. Whether they find you on Monster, Facebook, Twitter or via an email campaign, a web commercial is the best tool to introduce them to your company and educate them on the many benefits and opportunities your organization can offer. Now that they're engaged, you'll be able to convert more of those casual "viewers" into marketing leads in your marketing database, and ultimately into new applicants in your ATS system.
Launch Web Commercials from your ATS
We know that recruiters live in their ATS System. That's why we've built patent pending technology that allows our solution to seamlessly integrate with ANY web-based ATS System. Delivering & measuring the performance of your web commercials is just a click away! Upon launching the WildFire Wizard, recruiters can quickly choose which web commercial to run, and where they'd like to deliver it. You can include the web commercial in your job board postings, in your targeted recruitment marketing email campaigns, your social networking sites, or any other destination where you're actively promoting your jobs.
Want to see our WildFire Platform in action?
Sign Up for a Live Demo and we can show you how WildFire can help you recruit better candidates faster!
